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About Us

Man pulling black backpack into old airplane: Travel Hard
We focus on engineering high performance travel equipment for any scenario. Our strengths in design, material technology, and creative construction inspire us to develop innovative products that bring outdoor expertise to the pursuit of travel.
Man wearing backpack, standing above alpine lake
ROOTED IN BOULDER, COLORADO
All products are designed and tested at our headquarters in Boulder, Colorado. As a design-centric brand devoted to innovation, our team tests products in the multitude of environments we are surrounded by, and beyond!
Close up view of black material with beaded water
PERFORMANCE
Matador Equipment is designed to perform in any conditions or natural elements. Each detail is carefully considered and evaluated by our team of master designers and materials experts.
FlatPak Soap Bar Case on light gray background
SIMPLICITY
Matador products are conceptualized with a specific application in mind. We methodically choose features that are necessary, and eliminate those that are not. By avoiding added frills and gimmicks, Matador Equipment performs better at what it was designed for.
Man holding SEG backpack on black background
INNOVATION
We are not afraid of new and different - if it's better. By constantly testing the boundaries of industry standards, we aim to create more efficient and effective ways to pack and travel. With the application of cutting edge materials and advanced construction techniques, we sweat the details so you don't have to.
Man wearing yellow jacket and black backpack, standing in front of waterfall
BRAND
We engineer purpose-built equipment for travelers who pursue more than the standard experience tailored for the masses. The right travel gear will enhance your motivation to get out there, and propel you forward into the unknown. Explore more, adventure often. Travel Hard.
Woman with towel over her shoulder, standing in lush waterfall forest
ETHICS
We believe sustainability is a necessary business practice, not a marketing strategy. From our in-house repair program, to ethical manufacturing decisions, to carbon neutral freight carriers, we work behind the scenes to hold ourselves to a higher standard throughout our business. We must do our part to preserve the planet we enjoy endlessly exploring.